{"id":14033,"date":"2026-08-03T08:29:00","date_gmt":"2026-08-03T08:29:00","guid":{"rendered":"https:\/\/automotiverevista.pt\/?p=14033"},"modified":"2026-08-03T08:29:16","modified_gmt":"2026-08-03T08:29:16","slug":"kumho","status":"publish","type":"post","link":"https:\/\/automotiverevista.pt\/index.php\/2026\/08\/03\/kumho\/","title":{"rendered":"Kumho Tire mant\u00e9m trajet\u00f3ria de crescimento na Europa"},"content":{"rendered":"\n

A Kumho Tire teve uma presen\u00e7a de destaque no The Tire Cologne 2026 (TTC)<\/strong>, prestigiando os visitantes com um stand completo de demonstra\u00e7\u00e3o das suas v\u00e1rias gamas de pneus.<\/p>\n\n\n

\n
\"\"<\/figure>\n<\/div>\n\n\n

O ponto alto da participa\u00e7\u00e3o da Kumho no TTC foi a presen\u00e7a dos seus executivos de topo, convidados pela Revista Automotive a realizarem uma foto junto das novas gamas de pneus para ligeiros de passageiros.<\/p>\n\n\n\n

Sob o tema “Innovation to Build the Future”<\/strong>, a Kumho Tire apresentou as suas mais recentes inova\u00e7\u00f5es tecnol\u00f3gicas e solu\u00e7\u00f5es inteligentes orientadas para a mobilidade do futuro.<\/p>\n\n\n\n

Entre os produtos em destaque encontram-se os pneus de ver\u00e3o ECSTA SPORT S<\/strong>, ECSTA SPORT<\/strong> e ECSTA HS52<\/strong>, bem como o pneu de inverno WinterCRAFT WP52+<\/strong>. Os modelos ECSTA SPORT S<\/strong> e ECSTA SPORT<\/strong> pertencem ao segmento Ultra High Performance (UHP)<\/strong>, tendo sido desenvolvidos para maximizar as presta\u00e7\u00f5es de ve\u00edculos de elevada pot\u00eancia. Estes pneus t\u00eam vindo a conquistar uma posi\u00e7\u00e3o cada vez mais s\u00f3lida no mercado europeu.<\/p>\n\n\n

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\"\"<\/figure>\n<\/div>\n\n\n

Gama Marshal<\/strong><\/p>\n\n\n\n

J\u00e1 o WinterCRAFT WP52+<\/strong>, concebido especificamente para as exig\u00eancias das estradas europeias durante o inverno, alcan\u00e7ou recentemente uma posi\u00e7\u00e3o de destaque na avalia\u00e7\u00e3o de pneus de inverno de 2025 realizada na Alemanha.<\/p>\n\n\n\n

A Kumho Tire exp\u00f4s v\u00e1rios produtos da sua marca de exporta\u00e7\u00e3o MARSHAL<\/strong>, nomeadamente os modelos MU12<\/strong>, MH15<\/strong> e MH22<\/strong>. Em particular, o MU12<\/strong> que \u00e9 um pneu de alto desempenho, desenvolvido para proporcionar elevada estabilidade direcional, excelente ader\u00eancia e uma performance superior em travagem e curva.<\/p>\n\n\n\n

Suportada pela reconhecida capacidade tecnol\u00f3gica e elevados padr\u00f5es de qualidade da Kumho Tire, a marca MARSHAL continua a refor\u00e7ar a sua presen\u00e7a nos mercados internacionais como uma solu\u00e7\u00e3o que alia desempenho e excelente rela\u00e7\u00e3o qualidade\/pre\u00e7o.<\/p>\n\n\n\n

Al\u00e9m destas gamas, estiveram tamb\u00e9m em exposi\u00e7\u00e3o os modelos SOLUS HA32<\/strong>, WinterCRAFT ICE WI32<\/strong>, WinterCRAFT ICE WI52<\/strong> e PorTran 4S CX11<\/strong>, bem como os pneus conceptuais Volume<\/strong> e Origami<\/strong>, que refletem a vis\u00e3o da empresa para a mobilidade do futuro.<\/p>\n\n\n

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\"\"<\/figure>\n<\/div>\n\n\n

Escala mundial<\/strong><\/p>\n\n\n\n

Roberto Siles<\/strong>, diretor de vendas da Kumho Tire Espanha, marcou presen\u00e7a no evento recebendo clientes estrat\u00e9gicos e promovendo reuni\u00f5es de neg\u00f3cio com o objetivo de explorar novas oportunidades de parcerias.<\/p>\n\n\n\n

“Este sal\u00e3o representa uma excelente oportunidade para apresentar os nossos principais produtos neste evento mundial dedicado \u00e0 ind\u00fastria dos pneus”, afirmou Tony Gangseung Lee<\/strong>, Diretor da Divis\u00e3o de Vendas para a Europa da Kumho Tire. “Pretendemos aproveitar esta plataforma para consolidar a nossa posi\u00e7\u00e3o como parceiro de mobilidade inteligente, sustent\u00e1vel e orientado para o futuro, acelerando simultaneamente a nossa evolu\u00e7\u00e3o para uma marca premium de refer\u00eancia a n\u00edvel global.”<\/p>\n\n\n

\n
\"\"<\/figure>\n<\/div>\n\n\n

No ano passado, a Kumho Tire registou um volume de vendas recorde de 4,7 bili\u00f5es de won sul-coreanos (KRW)<\/strong>, tendo o mercado europeu desempenhado um papel determinante nesse resultado, ao apresentar uma taxa m\u00e9dia de crescimento anual superior a 20%<\/strong>. Este desempenho tem sido impulsionado, em grande medida, pela estrat\u00e9gia de investimento da marca na Europa, com uma comunica\u00e7\u00e3o clara e vocacionada para os p\u00fablicos-alvo com maior potencial para a Kumho.<\/p>\n\n\n\n

Acresce a isto, o trabalho desenvolvido pelas equipas t\u00e9cnicas e comerciais, com compet\u00eancia, conhecimento e profissionalismo, capazes de transmitir os valores da marca para todos os intervenientes da cadeia de valor dos pneus.<\/p>\n\n\n

\n
\"\"<\/figure>\n<\/div>","protected":false},"excerpt":{"rendered":"

A Kumho Tire teve uma presen\u00e7a de destaque no The Tire Cologne 2026 (TTC), prestigiando os visitantes com um stand completo de demonstra\u00e7\u00e3o das suas v\u00e1rias gamas de pneus. O ponto alto da participa\u00e7\u00e3o da Kumho no TTC foi a presen\u00e7a dos seus executivos de topo, convidados pela Revista Automotive a realizarem uma foto junto […]<\/p>\n","protected":false},"author":1,"featured_media":14034,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":{"format":"standard"},"jnews_primary_category":[],"footnotes":""},"categories":[21],"tags":[],"class_list":["post-14033","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pos-venda"],"yoast_head":"\nKumho Tire mant\u00e9m trajet\u00f3ria de crescimento na Europa - Revista Automotive<\/title>\n<meta name=\"description\" content=\"A Kumho Tire teve uma presen\u00e7a de destaque no The Tire Cologne 2026 (TTC), prestigiando os visitantes com um stand completo de demonstra\u00e7\u00e3o\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/automotiverevista.pt\/index.php\/2026\/08\/03\/kumho\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kumho Tire mant\u00e9m trajet\u00f3ria de crescimento na Europa\" \/>\n<meta property=\"og:description\" content=\"A Kumho Tire teve uma presen\u00e7a de destaque no The Tire Cologne 2026 (TTC), prestigiando os visitantes com um stand completo de demonstra\u00e7\u00e3o\" \/>\n<meta property=\"og:url\" content=\"https:\/\/automotiverevista.pt\/index.php\/2026\/08\/03\/kumho\/\" \/>\n<meta property=\"og:site_name\" content=\"Revista Automotive\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-03T08:29:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-03T08:29:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/automotiverevista.pt\/wp-content\/uploads\/2026\/07\/colonia-148.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"1125\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"adminNovo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"adminNovo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/automotiverevista.pt\\\/index.php\\\/2026\\\/08\\\/03\\\/kumho\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/automotiverevista.pt\\\/index.php\\\/2026\\\/08\\\/03\\\/kumho\\\/\"},\"author\":{\"name\":\"adminNovo\",\"@id\":\"https:\\\/\\\/automotiverevista.pt\\\/#\\\/schema\\\/person\\\/1265858bc8c78a0f969de814da8be281\"},\"headline\":\"Kumho Tire mant\u00e9m trajet\u00f3ria de crescimento na Europa\",\"datePublished\":\"2026-08-03T08:29:00+00:00\",\"dateModified\":\"2026-08-03T08:29:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/automotiverevista.pt\\\/index.php\\\/2026\\\/08\\\/03\\\/kumho\\\/\"},\"wordCount\":577,\"publisher\":{\"@id\":\"https:\\\/\\\/automotiverevista.pt\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/automotiverevista.pt\\\/index.php\\\/2026\\\/08\\\/03\\\/kumho\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/automotiverevista.pt\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/colonia-148.jpg\",\"articleSection\":[\"P\u00f3s-Venda\"],\"inLanguage\":\"pt-PT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/automotiverevista.pt\\\/index.php\\\/2026\\\/08\\\/03\\\/kumho\\\/\",\"url\":\"https:\\\/\\\/automotiverevista.pt\\\/index.php\\\/2026\\\/08\\\/03\\\/kumho\\\/\",\"name\":\"Kumho Tire mant\u00e9m trajet\u00f3ria de crescimento na Europa - 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