{"id":6406,"date":"2024-05-27T19:02:32","date_gmt":"2024-05-27T19:02:32","guid":{"rendered":"https:\/\/automotiverevista.pt\/?p=6406"},"modified":"2024-05-27T19:02:33","modified_gmt":"2024-05-27T19:02:33","slug":"convencao-euromaster-portugal-reuniu-decisores","status":"publish","type":"post","link":"https:\/\/automotiverevista.pt\/index.php\/2024\/05\/27\/convencao-euromaster-portugal-reuniu-decisores\/","title":{"rendered":"Conven\u00e7\u00e3o Euromaster \u2013 Portugal reuniu decisores"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A Euromaster, rede de oficinas especialista em manuten\u00e7\u00e3o integral de ve\u00edculos realizou no in\u00edcio de abril, no Porto, a sua conven\u00e7\u00e3o bienal. Na reuni\u00e3o com todos os seus centros foi definido um caminho para a empresa, que espera atingir 600 oficinas na Pen\u00ednsula Ib\u00e9rica em 2026.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nesta reuni\u00e3o bienal onde centenas de decisores estiveram presentes no nosso pa\u00eds, a marca estabeleceu caminho a seguir, com base na sustentabilidade ambiental, rentabilidade econ\u00f3mica das oficinas e desafio da substitui\u00e7\u00e3o geracional, sendo que os pr\u00f3ximos objetivos passam por investimentos na digitaliza\u00e7\u00e3o e na disponibiliza\u00e7\u00e3o de um servi\u00e7o cada vez mais completo, a todos os ve\u00edculos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para al\u00e9m do objetivo de crescimento da rede \u2013 j\u00e1 anunciado na Automotive de mar\u00e7o, por V\u00edtor Soares, diretor ib\u00e9rico de marketing da Euromaster , o franchising continuar\u00e1 a desempenhar um papel importante no desenvolvimento da marca. Os objetivos da Euromaster tamb\u00e9m assentam na presta\u00e7\u00e3o de um servi\u00e7o cada vez mais completo e profissional a todos os ve\u00edculos da nova mobilidade, sendo assim fundamental uma forma\u00e7\u00e3o constante e especializada dos funcion\u00e1rios da rede.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/automotiverevista.pt\/wp-content\/uploads\/2024\/05\/Euromaster_Porto_Adelanto_13-1024x683.jpg\" alt=\"\" class=\"wp-image-6409\" style=\"width:801px;height:auto\" srcset=\"https:\/\/automotiverevista.pt\/wp-content\/uploads\/2024\/05\/Euromaster_Porto_Adelanto_13-1024x683.jpg 1024w, https:\/\/automotiverevista.pt\/wp-content\/uploads\/2024\/05\/Euromaster_Porto_Adelanto_13-300x200.jpg 300w, https:\/\/automotiverevista.pt\/wp-content\/uploads\/2024\/05\/Euromaster_Porto_Adelanto_13-768x512.jpg 768w, https:\/\/automotiverevista.pt\/wp-content\/uploads\/2024\/05\/Euromaster_Porto_Adelanto_13-750x500.jpg 750w, https:\/\/automotiverevista.pt\/wp-content\/uploads\/2024\/05\/Euromaster_Porto_Adelanto_13-1140x760.jpg 1140w, https:\/\/automotiverevista.pt\/wp-content\/uploads\/2024\/05\/Euromaster_Porto_Adelanto_13.jpg 1500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sustentabilidade e rentabilidade<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Segundo os respons\u00e1veis da Euromaster anunciaram na conven\u00e7\u00e3o, uma das pedras angulares da empresa \u00e9 a sustentabilidade no seu sentido mais lato: ambiental, econ\u00f3mica e geracional. Em termos de sustentabilidade ambiental, o objetivo \u00e9 tornar-se a rede com as mais baixas emiss\u00f5es de CO2.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;Em 2024 vamos avan\u00e7ar com a nossa ambi\u00e7\u00e3o de moldar o futuro da mobilidade, impulsionando e desenvolvendo novas ofertas de servi\u00e7os inovadores e sustent\u00e1veis, como os nossos contratos Truck New Deal e a manuten\u00e7\u00e3o de ve\u00edculos el\u00e9tricos para ajudar os clientes a reduzir as suas emiss\u00f5es de CO2\u201d, declarou <strong>Benoit Hubert<\/strong>, CEO da Euromaster Services et Management. \u201cEstamos determinados a tornarmo-nos uma rede refer\u00eancia em \u00e1reas-chave, como o fim de vida e a reciclagem sustent\u00e1vel&#8221;, enfatizou.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Do ponto de vista econ\u00f3mico, o objetivo \u00e9 tornar cada vez mais rent\u00e1veis todas as oficinas da rede. Para o efeito, a empresa implementar\u00e1 ferramentas que aumentem a competitividade e a efici\u00eancia no trabalho quotidiano.&nbsp; Assim, entre as recentes concretiza\u00e7\u00f5es da empresa est\u00e1 a cria\u00e7\u00e3o de um MarketPlace, uma ferramenta digital de acesso comum a todos os centros que permite centralizar as compras numa \u00fanica plataforma que ir\u00e1 movimentar mais de 300 milh\u00f5es de euros.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tamb\u00e9m foi abordada a quest\u00e3o em como assegurar a sucess\u00e3o nas oficinas franchisadas, onde a Euromaster pretende apoiar os seus membros para se adaptarem a todas as mudan\u00e7as e oportunidades da nova mobilidade, procurando manter a origem e identidade das suas oficinas abandeiradas.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/automotiverevista.pt\/wp-content\/uploads\/2024\/05\/Euromaster_Porto_Adelanto_34-1024x683.jpg\" alt=\"\" class=\"wp-image-6410\" style=\"width:819px;height:auto\" srcset=\"https:\/\/automotiverevista.pt\/wp-content\/uploads\/2024\/05\/Euromaster_Porto_Adelanto_34-1024x683.jpg 1024w, https:\/\/automotiverevista.pt\/wp-content\/uploads\/2024\/05\/Euromaster_Porto_Adelanto_34-300x200.jpg 300w, https:\/\/automotiverevista.pt\/wp-content\/uploads\/2024\/05\/Euromaster_Porto_Adelanto_34-768x512.jpg 768w, https:\/\/automotiverevista.pt\/wp-content\/uploads\/2024\/05\/Euromaster_Porto_Adelanto_34-750x500.jpg 750w, https:\/\/automotiverevista.pt\/wp-content\/uploads\/2024\/05\/Euromaster_Porto_Adelanto_34-1140x760.jpg 1140w, https:\/\/automotiverevista.pt\/wp-content\/uploads\/2024\/05\/Euromaster_Porto_Adelanto_34.jpg 1500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>A Euromaster, rede de oficinas especialista em manuten\u00e7\u00e3o integral de ve\u00edculos realizou no in\u00edcio de abril, no Porto, a sua conven\u00e7\u00e3o bienal. Na reuni\u00e3o com todos os seus centros foi definido um caminho para a empresa, que espera atingir 600 oficinas na Pen\u00ednsula Ib\u00e9rica em 2026. Nesta reuni\u00e3o bienal onde centenas de decisores estiveram presentes [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6407,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":{"subtitle":"","format":"standard","video":"","gallery":"","source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"2","single_blog_custom":"","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"topbottom","share_float_style":"share-monocrhome","show_share_counter":"0","show_view_counter":"0","show_featured":"1","show_post_meta":"1","show_post_author":"0","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"0","post_reading_time_wpm":"300","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"0","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"1"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trending","sponsored_post":"0","sponsored_post_label":"Sponsored 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